Counterpoint and Omdia released a handful of information on the global smartphone market in the first quarter of 2022. It shows that the volume of shipments during this period was lower than a year earlier, and only some of the brands in the TOP10 can boast of an increase.
The global smartphone market according to Counterpoint
In the first three months of 2022, it hit global markets 328.3 million smartphones said Counterpoint. This is 7% less than a year earlier and 12% less than in the last quarter of 2021. Interestingly, the list shows that all TOP5 manufacturers reported a decrease in shipment volume on a yearly basis, which is explained, among other things, by the shortage of components for these devices, as well as by the low impact of the war in Ukraine.
It turned out to be the market leader again Samsung, whose annual drop in supplies reached 3%. Second place Apple recorded a decrease of 1%. Double-digit drops in shipments apply to Chinese TOP5 manufacturers: Xiaomi (-20%), Oppo with OnePlus (-19%) and Long live (-19%).
Watch: Samsung Galaxy S22 Ultra 5G – the best smartphone for me (test)
Watch: Vivo Y76 5G: good looks aren’t everything (test)
| Producer | Deliveries in 1Q2021 | Deliveries in 4Q2021 | Deliveries in 1Q2022 | Change from year to year |
| Samsung | 76.6 million | 69.9 million | 74.0 million | -3% |
| Apple | 59.5 million | 81.5 million | 59.0 million | -1% |
| Xiaomi | 48.5 million | 45.0 million | 39.0 million | -20% |
| Oppo | 38.0 million | 33.9 million | 30.9 million | -19% |
| Long live | 35.5 million | 29.3 million | 28.6 million | -19% |
| Others | 96.8 million | 112.7 million | 96.8 million | 0% |
| Whole | 354.9 million | 371.4 million | 328.3 million | -7% |
The global smartphone market according to Omdia
Slightly different data is provided by Omdia, but the overall trend is similar: the global smartphone market fell 12.9% YoY and 13.9% QoQ in Q12022. up to 308 million units. This is due, among other things, to the declines recorded by seven TOP10 producers. Only the brand has seen a very strong increase Honorin regards to 322.2%. Businesses have also grown real me (+17.7% over one year) and, to a lesser extent, Apple (+2.5%).
Watch: Realme GT2 Pro – other flagships have something to worry about (test)
Watch: Motorola Edge 30 Pro – performance champion at a reasonable price (test)
The order of the suppliers in the TOP10 corresponds to the data provided by Counterpoint Research, i.e. they are on the podium Samsung, Apple and Xiaomiand just behind Oppo and Long live. Close the stake Huaweiwhich is still subject to sanctions imposed in 2019.
| Producer | Deliveries in 1Q2021 | Deliveries in 4Q2021 | Deliveries in 1Q2022 | Change from year to year |
| Samsung | 76.0 million | 69.1 million | 73.8 million | -2.9% |
| Apple | 55.1 million | 85.3 million | 56.4 million | + 2.5% |
| Xiaomi | 49.5 million | 45.2 million | 42.4 million | -14.3% |
| Oppo | 37.8 million | 30.7 million | 25.3 million | -33.1% |
| Long live | 38.2 million | 31.8 million | 24.1 million | -36.9% |
| Transfer | 19.8 million | 17.9 million | 15.4 million | -22.4% |
| Honor | 3.6 million | 15.0 million | 15.2 million | + 322.2% |
| real me | 12.4 million | 16.5 million | 14.6 million | + 17.7% |
| Motorola | 12.6 million | 12.5 million | 12.0 million | -4.8% |
| Huawei | 14.7 million | 4.7 million | 5.6 million | -61.9% |
| Others | 34.0 million | 28.0 million | 23.2 million | -31.6% |
| Whole | 353.7 million | 356.6 million | 308.0 million | -12.9% |
Watch: Huawei Mate Xs 2 has debuted. It has a fast Snapdragon but no prominent features
Watch: Here is the OnePlus 10R with 150W charging, which is the third time the same
Photo source: Telepolis
Text source: Counterpoint, Omdia