Poznań e-commerce celebration is behind us – Events

“We have always focused on the content of the presentation, keeping in mind that people from all over the world are interested in Meet Magento Polska. Currently, lectures on almost any subject can be found in minutes on the Internet. We selected specialists for them, and as moderators we asked for help from the owners of online stores. This allowed the exchange of knowledge of people who look at the project from a completely different angle. This created a good atmosphere conducive to an open debate on the e-commerce market and the solutions dedicated to it.” – Agnieszka Włodarczyk, Event Organizer, Snowdog

For people who have their own online store, the conference was a bridge to make new business contacts, but also to check if you are up to date with current technological solutions supporting modern e-commerce.

Microservices to the rescue

It’s impossible to talk about modern e-commerce without mentioning microservices, which are increasingly common in modern e-commerce systems. Following the trend, Adrian Chojnicki (Global4Net), Bartłomiej Szymański (Strix), Maciej Kalkowski (Centuria) and Marcin Krzyżanowski (Snowdog) discussed microservices architecture – its planning, implementation and maintenance. The genesis of this solution design approach was to see the limitations of monolithic systems. Microservices are unique modules and each of them is designed to be self-contained and pursue a single purpose.

“If we start with a small store, it will be enough to create a monolith and here Magento as an e-commerce system will certainly do well. Larger companies that already have experience with the monolith, but want to scale, can start by isolating a component of it in the form of a separate microservice, for example, it can be a price calculation application “- underlined Bartłomiej Szymański, senior backend developer at Strix.

It has been pointed out that, however, you should be aware that using microservices is associated with certain challenges, e.g. higher software development costs (because a larger development team is required), the need for better synchronization of activities or possible difficulties with logging and debugging. Thus, microservices architecture is not a solution for everyone. The best solution is to run a monolithic system that meets business requirements and best reflects business processes, and then, over time, build independent microservices into parts of Magento that require, for example, upgrading on a more dynamic scale.

Let’s talk about the cloud

Recently, cloud solutions have also been very popular – in response to demand, Maciej Kalkowski (Centuria), Krzysztof Daniel (Creativestyle) and Krzysztof Olejniczak (Online Business Systems) moderated a panel discussion about them. As they say, choosing the infrastructure on which the store will operate is a business decision that will have a key impact on the success of the project. Although cloud services are very popular, the decision to place a store in the cloud should be made consciously. This is why it was so important to distinguish and discuss with specialists the most important types of cloud models (SaaS, PaaS and IaaS).

SaaS (Software as a service) is the purchase of a specific solution (as in the case of Gmail) and there is no need to worry about the scale of traffic and infrastructure, but you get a “closed tool” – usually without the possibility of customization. The PaaS solution (Platform as a service), i.e. Magento Cloud, offers greater customization options, although still very limited. The configuration is carried out by an external support on which the shop becomes dependent. The most independent and offering almost unlimited customization possibilities is IaaS (Infrastructure as a service). In this model, the owner has influence over the design of the website infrastructure and makes the decision himself to use the appropriate elements. Thanks to this, it is possible to optimize the costs of the service and to precisely size its performance. Stakeholders pointed out that such a solution, however, increases the scope of responsibilities and obligations related to implementation and maintenance. Most often, this requires cooperation with an experienced partner who is able to build cloud infrastructure for the customer from scratch.

“For small e-commerce projects, SaaS is the best direction. PaaS can work well if we don’t have the maintenance and implementation skills, but in the segment of high-availability, high-load projects , it has too many limitations (e.g. integration with VPN) Business, while we already know there’s no point in taking shortcuts, it’s infrastructure, that is, say which IaaS solution will work best.” – explains Maciej Kalkowski, CEO of Centuria

The essence of cloud service security did not escape anyone’s notice and was also part of the discussion. Panelists agreed that using the cloud does not shift responsibility for security to the vendor. The fact that the store runs on the cloud does not mean that it is secure. The cloud provider ensures the security of its infrastructure, but we are responsible for the security of our information. The larger the scale of the company or the more restrictive the industry guidelines, the more the criterion for choosing a solution and a partner is security.

“Here, as with implementations, the closer you are to the infrastructure (IaaS and dedicated servers), the greater the impact on security. We are then able to adapt each element of the infrastructure to the requirements related to the protection of the most important data.” – adds Maciej Kalkowski

Modern product management

On the second day of the conference, a lively discussion was led by Marcin Duma (Allwins), Marcin Piwowarczyk (Ergonode), Miłosz Sokół (Medicover) and Tomek Grzemski (Macopedia) – they talked about Product Information Management (PIM) , both in terms of process and tools.

A decade ago, the product could be experienced mainly at the point of sale, that is, on the shelf of the store, where we could empirically evaluate it through all our senses. Nowadays, the product is hidden deep in the warehouse, and in online sales channels, the consumer sees only its digital reflection. Sales will depend on how we describe and present them using product data. Therefore, as the speakers pointed out, the PIM is first a process, and only then a tool that supports this process in automation and optimization.

“Choosing a PIM system should be preceded by a thorough pre-implementation analysis. The more meticulously we do it, the easier we will get the cost of customizing and implementing a given solution. mode. The second important factor is the size of the organization. The larger the store, the more complicated and complex the processes to which the appropriate solution must be adapted. ” – Marcin Piwowarczyk, co-founder of the PIM system Ergonode.

The entire conference culminated in industry networking, which expanded on the topics discussed on stage. Meet Magento Polska is a conference that has been attracting the community interested in e-commerce solutions and influencing the shape of Polish commerce for 10 years. All panel discussions have been recorded and will be shared on the event organizer’s social media.

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